Health Content Collective

Case Study: Increasing Client Website Traffic and Engagement

Challenge

Help healthcare non-profit organization increase overall reach, raise awareness of its rich content library and become a destination for patients seeking information and support after a diagnosis.

Outcome

Content strategy, redesign of existing website content and development of healthcare roadmap positioned the non-profit as a healthcare destination that offers informative and supportive content for patients. Significant overall growth demonstrated in sign-ups, web traffic, video views and meaningful engagement.